This short animation is an exercise to design a dynamic piece that exposes  the creative process. Through designer's workflow and long schedule, it shows how this process has a larger purpose of communicating a message or an idea, more than just producing an aesthetic solution, which requires hours of research and development.
This projection is mapped in space onto a mounted and suspended foam core layout. The storytelling and physicality of the piece help to communicate our work in a relatable and fun manner.
A collaboration with Amanda Lee
Hey Bianca, show me

UI      ─      a web branding     ─      an installation     ─      logos
a public space     ─      an urban space

Motion Graphics      a projection ,   The Beatles     ─      a packaging
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